Text

Crafting and executing strategy: the quest for competitive advantage concepts and cases

---

CONTENTS:
Pt. 1 Concepts and Techniques for Crafting and Executing Strategy
Sect. A Introduction and Overview
1.What Is Strategy and Why Is It Important?
2.Leading the Process of Crafting and Executing Strategy

Sect. B Core Concepts and Analytical Tools
3.Evaluating a Company's External Environment
4.Evaluating a Company's Resources and Competitive Position

Sect. C Crafting a Strategy
5.The Five Generic Competitive Strategies: Which One to Employ?
6.Supplementing the Chosen Competitive Strategy: Other Important Business Strategy Choices
7.Strategies for Competing in Foreign Markets
8.Diversification: Strategies for Managing a Group of Businesses
9.Ethical Business Strategies, Social Responsibility, and Environmental Sustainability

Sect. D Executing the Strategy
10.Building an Organization Capable of Good Strategy Execution
11.Managing Internal Operations: Actions That Promote Good Strategy Execution
Contents note continued: 12.Corporate Culture and Leadership: Keys to Good Strategy Execution

Pt. 2 Cases in Crafting and Executing Strategy
Sect. A Crafting Strategy in Single-Business Companies
1.Whole Foods Market in 2008: Vision, Core Values, and Strategy
2.Costco Wholesale in 2008: Mission, Business Model, and Strategy
3.JetBlue Airways: A Cadre of New Managers Takes Control
4.Competition in the Golf Equipment Industry in 2008
5.Competition in the Movie Rental Industry in 2008: Netflix and Blockbuster Battle for Market Leadership
6.Dell, Inc. in 2008: Can It Overtake Hewlett-Packard as the Worldwide Leader in Personal Computers?
7.Apple Inc. in 2008
8.Panera Bread Company
9.Rogers' Chocolates
10.Nucor Corporation: Competing against Low-Cost Steel Imports
11.Competition in Video Game Consoles: The State of the Battle for Supremacy in 2008
12.Nintendo's Strategy for the Wii: Good Enough to Beat Xbox 360 and PlayStation 3?
Contents note continued: 13.Corona Beer: From a Local Mexican Player to a Global Brand
14.Google's Strategy in 2008
15.The Challenges Facing eBay in 2008: Time for a Change in Strategy?
16.Loblaw Companies Limited: Preparing for Wal-Mart Supercenters
17.Research in Motion: Managing Explosive Growth

Sect. B Crafting Strategy in Diversified Companies
18.Adidas in 2008: Has Corporate Restructuring Increased Shareholder Value?
19.PepsiCo's Diversification Strategy in 2008

Sect. C Implementing and Executing Strategy
20.Robin Hood
21.Dilemma at Devil's Den
22.Wal-Mart Stores Inc. in 2008: Management's Initiatives to Transform the Company and Curtail Wal-Mart Bashing
23.Southwest Airlines in 2008: Culture, Values, and Operating Practices
24.Shangri-La Hotels

Sect. D Strategy, Ethics, and Social Responsibility
25.E. & J. Gallo Winery
26.Detecting Unethical Practices at Supplier Factories: The Monitoring and Compliance Challenges.

---

Availability

Detail Information

Series Title

-

Call Number

658.4 THO c

Publisher

New York : McGraw-Hill/Irwin., 2010

Collation

xlv, 413, C478, EN10, I43 hlm.: ilus.;25 cm.

Language

English

ISBN/ISSN

9780070182608

Classification

658.4

Content Type

-

Media Type

-

Carrier Type

-

Edition

17th Edition

Subject(s)

Manajemen Eksekutif
Strategic Planning
Manajemen Strategi

Specific Detail Info

-

Statement of Responsibility

Arthur A. Thompson Jr., A.J. Strickland III, and John E. Gamble

Other version/related

File Attachment

Comments

---

You must be logged in to post a comment