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Strategy maps: converting intangible assets into tangible outcomes

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CONTENTS:
Strategy maps
Operations management processes
Customer management processes
Innovation processes
Regulatory and social processes
Aligning intangible assets to enterprise strategy
Human capital readiness
Information capital readiness
Organization capital readiness
Customizing your strategy map to your strategy
Planning the campaign
Private-sector organizations
Public-sector organizations
Nonprofit organizations.

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Availability

Detail Information

Series Title

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Call Number

658.401 KAP s

Publisher

Massachusetts : Harvard Business Scholl Press., 2004

Collation

xviii, 454 hlm.: ilus.; 25 cm.

Language

English

ISBN/ISSN

9781591391340

Classification

658.401

Content Type

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Media Type

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Carrier Type

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Edition

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Subject(s)

Strategic Planning
Manajemen Strategi

Specific Detail Info

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Statement of Responsibility

Robert S. Kaplan, and David P. Norton

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