Text
The business environment
Table of Contents
Part One – Contexts
Chapter 1 – What is the Business Environment?
Part Two – The Macroenviroment
Chapter 2 - The Political Environment
Chapter 3 - The Social and Demographic Environment
Chapter 4 - The Technological and Information Environment
Chapter 5 - The Legal Environment
Part Three – Firms
Chapter 6 – Types of Business Organisation
Chapter 7 – Business Relationships and Networks
Chapter 8 - Organizational Objectives, Growth and Scale
Chapter 9 - The Internal Environment
Chapter 10 - Corporate Responsibility
Part Four – Markets
Chapter 11- The Principles of Market Forces
Chapter 12 - Distortions to market forces
Chapter 13 - The National Economic Environment
Chapter 14 - The International Business Environment
Part Five - Bringing it Together: Environmental Analysis
Chapter 15 - The Dynamic Business Environment
Case Studies
No other version available